Join us on Saturday, April 22nd as we converge at San Marcos Plaza Stage to celebrate the River and the vibrant culture it has fostered.


  • 11am-12pm          Balinese Gamelan
  • 12:15-1:30pm       Bre Jarvis / Jenny Parrot
  • 1:30-1:55pm          High School Acapella Group
  • 1:55-2:40pm         Ryan McGillicuddy
  • 3-4pm                   Nightclerk 
  • 4-4:20pm              Children’s Book Reading
  • 4:20-5:20pm         Those Nights
  • 5:20-5:40pm          Guided Meditation
  • 5:40-6:40pm         The Deer
  • 6:40-7pm               River Blessing
  • 7-8pm                    David Beck
  • 8-8:30pm               Keynote Speaker
  • 8:30-10pm            The Black Analog
We are proud to host in partnership with Keep San Marcos Beautiful, and Sustainable San Marcos, the 2017 72° Earth Day Festival: a music, cultural and educational event which will be held Saturday, April 22, 2017 at Plaza Park in San Marcos, TX, preceded by a screening of the acclaimed film Yakona, with a live score by Justin Sherburn, on the evening of April 21st. The festival’s name pays homage to the constant temperature of the spring-fed San Marcos River (72°F). The river helps to define local culture, music, and art and this is our chance to get together and celebrate it.
The 72° Festival is in part the culmination of Keep San Marcos Beautiful’s (KSMB’s) Live on the Lawn Concert Series, scheduled for Thursday evenings in Spring of 2017 (3/23, 3/30, 4/6, & 4/13). It will also function as San Marcos’ 2017 Earth Day Celebration!
On Saturday, April 22nd, from 11 am – 10 pm, the park will host an all-day music, culture and education festival. Thanks to its constant temperature, flow and clarity the San Marcos River is home to eight federal endangered and threatened species that exist nowhere else. This year we will focus on the flora and fauna in and around the river with an emphasis on the local endangered species.
There will be a river blessing from the Indigenous Cultures Institute, a guided meditation, environmental and local non-profit booths will be set up on the grounds to educate attendees about water conservation, floods, drought, pollution and river ecology. The Habitat Conservation Plan (HCP), which manages the ecosystem for these unique endangered species, will present “A Journey Through the Aquifer: An Interactive Installation”, giving festival goers an in-depth and interactive educational experience. Attendees will have the opportunity to enjoy live music, explore educational booths, witness live painting and local art booths, engage in activities for the kids, and much more.
Live music and especially songwriting are important aspects of culture in San Marcos.The festival’s live music selection will highlight some of the most potent emerging songwriters in Central Texas including The Deer, Those Nights, David Beck, Breana Jarvis, Jenny Parrot, Ryan Mcgullicuddy, Nightclerk, and more! A memorial song swap will honor local songwriters Kent Finlay and Victor Holk, who had invaluable influence on the local music scene. We are happy to announce that Balinese Gamelan will be making a return to the 72° stage this year as well!